When you think of elegance, confidence, and perseverance, the name Lais Ribeiro inevitably comes to mind. Born on October 5, 1990, in Teresina, Brazil, Lais’s journey to becoming one of the world’s most recognizable supermodels is the stuff of inspiration. Her rise wasn’t just about beauty — it was about determination, self-belief, and the power of transformation. Today, she stands as an international icon whose story continues to inspire millions around the globe.

Early Life: A Dream Rooted in Simplicity

Lais Ribeiro grew up in a modest family in northeastern Brazil. As a child, she was energetic and athletic, with a strong passion for volleyball. Modeling was never part of her plan — until fate intervened. At 18, a modeling scout noticed her and saw something extraordinary. That moment sparked a journey that would take her from small-town life to global runways.

Her transition wasn’t easy. Leaving behind her family and the familiarity of Teresina, Lais moved to São Paulo — Brazil’s fashion capital. There, she began building her career from the ground up, determined to prove that her potential was limitless. Her striking beauty and quiet strength soon caught the attention of industry insiders who knew they had found a future star.

Video: Lais Ribeiro Street Style

The Rise of a Runway Star

Lais’s modeling career began with local shows and campaigns, but her breakthrough came when she walked at São Paulo Fashion Week — one of the most prestigious fashion events in South America. Her commanding presence, graceful walk, and natural charisma made her an instant standout.

It didn’t take long before international designers came calling. Soon, Lais was walking for luxury brands like Versace, Chanel, Valentino, and Balmain. Her ability to embody different moods and aesthetics — from the refined elegance of haute couture to the fierce energy of modern streetwear — made her one of the most versatile models of her generation.

What set Lais apart wasn’t just her physical beauty but her professionalism and consistency. On every runway, she brought a sense of authenticity and warmth that resonated with both designers and audiences. She wasn’t just modeling clothes — she was telling stories through them.

Becoming a Victoria’s Secret Angel

The defining moment of Lais Ribeiro’s career came when she joined Victoria’s Secret, one of the world’s most renowned fashion brands. She first walked in their annual fashion show in 2010, dazzling audiences with her confidence and charisma. Her radiant smile, athletic grace, and positive energy quickly made her a fan favorite.

In 2015, she reached a major milestone — she was officially named a Victoria’s Secret Angel. This achievement cemented her place among the world’s elite supermodels. Being part of the Angels wasn’t just an honor; it was a testament to her dedication and the years of effort she invested in perfecting her craft.

Over the years, Lais became one of the most recognizable faces of the brand, walking in multiple Victoria’s Secret Fashion Shows and starring in high-profile campaigns. Her appearances symbolized empowerment, representing not only beauty but also strength, confidence, and resilience.

Milestones Beyond Modeling

Lais Ribeiro’s influence extends far beyond the runway. Her career has included appearances in Vogue, Elle, Harper’s Bazaar, and collaborations with legendary photographers like Mario Sorrenti and Steven Meisel. These projects showcased her range as a model — blending sophistication, sensuality, and emotional depth in front of the camera.

She has also worked with some of the biggest designers in the world — from Tom Ford to Alexander McQueen — proving that her appeal transcends styles, cultures, and trends. Lais’s career is built on longevity, adaptability, and a relentless work ethic that keeps her at the top of her game.

A Voice for Representation and Empowerment

One of the most powerful aspects of Lais Ribeiro’s journey is her advocacy for diversity and inclusion in fashion. As an Afro-Brazilian woman, she has spoken openly about the lack of representation in the modeling industry and has used her platform to push for change.

Her success has paved the way for other models of color to break into spaces that were once exclusive. Lais’s story inspires young women from underrepresented backgrounds to believe that their uniqueness is their strength.

She’s also passionate about promoting body positivity and self-acceptance, encouraging people to embrace their individuality rather than conforming to unrealistic beauty standards. Through her interviews, social media, and public appearances, she continues to be a voice of empowerment and authenticity.

Life Beyond the Runway

Outside her professional life, Lais Ribeiro is deeply grounded. She’s known for her devotion to family, especially her son, who she often credits as her biggest motivation. Despite the fast-paced nature of her career, she always makes time to nurture her personal relationships and maintain a sense of normalcy.

Video: Lais Ribeiro | High Fashion Runway

Lais is also committed to health and fitness, often sharing glimpses of her active lifestyle on social media. She practices yoga, trains regularly, and follows a balanced approach to wellness — not just for appearances but for mental clarity and confidence. Her genuine love for fitness has inspired countless fans to pursue healthier lifestyles.

Philanthropy and Business Ventures

Lais Ribeiro’s influence extends into philanthropy and entrepreneurship. She’s actively involved in charitable causes, including mental health awareness and programs supporting underprivileged communities in Brazil. Her goal is to use her global platform to give back and create opportunities for others.

Recently, she has also stepped into the world of business, exploring beauty and wellness collaborations that align with her values. From skincare partnerships to fitness-oriented campaigns, Lais continues to expand her influence while staying true to her message of authenticity and empowerment.

Lais Ribeiro Today: A Legacy in the Making

As of 2025, Lais Ribeiro remains one of the most celebrated and respected figures in the fashion industry. Her journey from Teresina to international runways is a living example of how perseverance and passion can transform dreams into reality.

She continues to appear in major campaigns and runway shows while also evolving into a mentor and advocate. With millions of followers across social media, Lais uses her voice to promote positivity, inclusivity, and hope — reminding her audience that true beauty comes from within.

Conclusion: The Enduring Grace of Lais Ribeiro

Lais Ribeiro’s life story is a shining example of courage, growth, and grace. From her humble beginnings in Brazil to the pinnacle of global fashion, she has proved that success is built on hard work, authenticity, and heart.

Her legacy goes far beyond her photographs and runway moments. It’s defined by her resilience, her advocacy for change, and her unwavering belief in empowerment.

In every sense, Lais Ribeiro is more than a model — she’s a symbol of transformation, representing the idea that with determination and self-belief, no dream is ever out of reach.